NEW ZEALAND
SERVICE TRADEMARK
Served Kiwis for decades? Want to stand out from the competition? Or started a new business? Add the New Zealand Service Logo.
- Authenticate as a NZ owned and operated business
- Reach new audiences via Buy NZ Made marketing
- The iconic Kiwi logo on all your business collateral
- Benefit from NZ Made Day (November 2024)
- Help customers identify you as a NZ business
- Stand out from the competition
"The Kiwi mindset is fundamental to all we create at Tall Poppy. We are successful because we don’t buy into the big business spin that controls industries. We are here for the people and proud to have the NZ Service stamp as part of our DNA."
Michael Seymour
— CEO & Owner
Tall Poppy
Tall Poppy
![](https://dzpdbgwih7u1r.cloudfront.net/9841c5f5-42c0-4c80-a251-5c1d83f79aee/9c78219a-0093-4eda-ab23-81380de1e45c/9c78219a-0590-4f6b-bf22-a8c21110126a/w543h512-Asset%252034.png)
From the creators of the iconic "NZ Made Logo" we bring you the New Zealand Service Trademark.
![](https://dzpdbgwih7u1r.cloudfront.net/9841c5f5-42c0-4c80-a251-5c1d83f79aee/9c6ec3a6-f2be-42c7-913d-7ac014c214df/9c702b23-89b9-4d57-abdc-e8f0fbfd5c48/w3375h3375-From%20the%20creators%20of%20image%201%20%281x1%29.png)
![](https://dzpdbgwih7u1r.cloudfront.net/9841c5f5-42c0-4c80-a251-5c1d83f79aee/9c6ec3c6-c360-4f60-a878-229c0ee2fbd1/9c702b8d-daa9-4fd1-bc51-a15dd5c1b50a/w4500h4500-From%20the%20creators%20of%20image%202%20%281x1%29.png)
HOW DOES IT WORK?
- First check if your business qualifies
- You do? Great! Complete the application form (10-15 minutes to complete) remember to click "submit"
- We'll contact you within 24-48 hours of applying to update you on your application and next steps
- Welcome process takes 3-5 working days. Then your trademark pack will be ready to use
- Within 30 days, your business will be featured on our social media channels (48.7k followers combined)
Join a strong business community of 1400+ innovative, leading New Zealand owned and operated businesses.
![](https://dzpdbgwih7u1r.cloudfront.net/9841c5f5-42c0-4c80-a251-5c1d83f79aee/9c6ab91a-2576-4603-9eac-b4eb6ca9a040/9c703397-ad6a-457c-a829-64d449a9cfb6/w4800h2846-logo%20USE%20THIS-02.png)
What Licence Holders Say
“New Zealand has a great reputation for creating high-quality software and we’re proud to show that we’re NZ Made.”
Grant Johnson | Co-founder Rocketspark
![](https://dzpdbgwih7u1r.cloudfront.net/9841c5f5-42c0-4c80-a251-5c1d83f79aee/9c70451c-f2eb-490f-ab0a-e1ee1cce8477/9c70451c-f2fe-452f-9e77-2b5a288da95d/w1324h974-NZ-Code---Rocketspark.gif)
What Licence Holders Say
“New Zealanders are growing a lot more concerned about where their products are coming from."
Sen Kong | International Marketing Manager at Zealong
![](https://dzpdbgwih7u1r.cloudfront.net/9841c5f5-42c0-4c80-a251-5c1d83f79aee/9c707057-1c1a-457a-901e-3807af93bd28/9c707057-1c30-4d46-8d6c-f2a1e4ae8a20/w1324h974-NZ-Grown---Zealong.gif)
ABOUT US
A 36-year history as our country's longest-standing buy local, support local campaign.
Our mission remains strong, and now, more than ever, we are here to strengthen New Zealand's productivity, resilience, and global competitiveness by helping brands stand apart with the Kiwi logo.
![](https://dzpdbgwih7u1r.cloudfront.net/9841c5f5-42c0-4c80-a251-5c1d83f79aee/9c6ad07b-52a2-4712-a7e6-fe6cb40afd1e/9c7a60b5-e81d-4ef6-9ea6-14daeb93ad8c/w1920h1279-Buy%20NZ%20Made.jpg)
The Trademark Effect
![](https://dzpdbgwih7u1r.cloudfront.net/9841c5f5-42c0-4c80-a251-5c1d83f79aee/9c6ad2bf-218d-4ed2-9eae-b87f314425fd/9c6ecb8c-ef51-4a30-8de0-7a290e5d69a4/w1724h1654-Asset%2038%402x.png)
NZ Made Day debut in 2023 was a success. Returning in 2024.
![](https://dzpdbgwih7u1r.cloudfront.net/9841c5f5-42c0-4c80-a251-5c1d83f79aee/9c6ad2da-ae02-44d2-a565-4a648cd2ab94/9c703daa-336a-4933-9294-8b2661d1cecd/w1921h1817-Asset%2033.png)
Licensee's sales peaked on NZ Made Day - their year's highest.
![](https://dzpdbgwih7u1r.cloudfront.net/9841c5f5-42c0-4c80-a251-5c1d83f79aee/9c6ad2ee-9376-4620-8b5a-0dd2ec5918f0/9c6ad2ee-938a-4762-be9a-289942ef2bc7/w300h300-86.gif)
of Kiwis are willing to pay a premium for NZ Made.
NZ MADE COMMUNITY
A Kiwi original filming session. Available with the Gold package.