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Check if your business qualifies to be licensed.


  • Manufacturers applying must have a physical presence New Zealand
  • Retail stores applying must sell licensed products from manufacturing licensees
  • Companies who outsource production must use a New Zealand based manufacturer
  • Each product to be labelled with the Kiwi trademark must qualify under the Fair Trading Act for Country of Origin labelling

  • Use the guides below to assess if your product(s) can be labelled as NZ Made with the Kiwi trademark.

    If your product(s) meet the requirements to be labelled as NZ Made, go to the next step.

    Check which licence category is applicable for your business.

    Please note: to cancel a licence, you must inform Buy New Zealand Made in writing. This can be via post, email or fax.


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